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The Lawn Care Market:

Environmental and Regulatory Trends

There is an emerging trend in North America to effectively reduce the use of pesticides (herbicides, insecticides, and fungicides) for weed, insect, and disease control in both urban and rural environments. Governments at all levels are increasing controls and licensing requirements for professional lawn care operators and technicians and are increasing precautionary controls for the retail handling of pesticides. Even the pesticide containers are classified in many places as hazardous waste!

This fact creates many problems for traditional lawn care companies such as sophisticated, time-consuming training requirements for government licenses for operators and staff, customer resistance to pesticides (chemicals) in the environment, escalating costs of products and licensed staff, hefty insurance premiums, and the requirement for specialized locations and storage facilities.

All services and products used by the Mister Aerator® business system ensure a genuine ecologically friendly approach to lawn care. The Mister Aerator® business system does not use pesticides or regulated products as part of the service program. This policy provides our Mister Aerator® owners/operators with the following competitive advantages:

  • No special government licensing or formal education is required to become a Mister Aerator® owner/operator.
  • Customers like the fact that pesticides will not be an issue for children or pets.
  • Costs of service delivery will not increase as a result of costly chemical components, their storage, handling, and disposal.
  • No special liability insurance related to dealing with toxic pesticides and storage will be required.
  • The expense of special facilities and location are not required.
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